The Frequent Flyer Program
Cold Cut's Frequent Flyer program offers publishers an opportunity
to send promotional flyers to independent-minded retailers free of
charge. To participate, you must be a current Cold Cut supplier.
Simply send us 50-100 copies of a promotional flyer for your book, and
we will put them in the next 50-100 orders which leave the Cold Cut
warehouse (usually about two weeks or a month worth of orders). Since they
only go to stores who are actually ordering independent backstock
from us, you can be assured that they are going directly to the
audience most likely to order your book.
Contact Tim Stroup at Cold Cut Distribution
for more details on using the Frequent Flyer Program.
Tim Stroup
Cold Cut Distribution
220 N. Main St.
Salinas CA 93901
phone: 831-751-7300
fax: 831-751-1513
The Sampler Pack Program
Cold Cut's Sampler Pack program offers publishers an opportunity
to send promotional or damaged copies of books to independent-minded
retailers free of charge. To participate, you must be a current
Cold Cut supplier.
Wondering what to do with those damaged copies of your books you
got back from the printer? You can't exactly sell them, so why
not give them away where they'll do some good -- as promotional
items!
Simply send us anywhere from 10 to 100 damaged copies of your book,
and we'll put them in our Sampler Pack program. Many orders that
leave the Cold Cut warehouse are packed with a Sampler Pack,
containing 5 or 6 different comics which the retailer
didn't order, giving them a chance to sample books
they may have never seen. The best advertisement for your
book is your book itself; you can use the Sampler Pack program to
get that book into the hands of as many independent-minded
retailers as possible!
Contact Tim Stroup at Cold Cut Distribution
for more details on joining the Sampler Pack Program.
Tim Stroup
Cold Cut Distribution
220 N. Main St.
Salinas CA 93901
phone: 831-751-7300
fax: 831-751-1513